About Reclaimed Woman

Because the examined life is worth living.

Reclaimed Woman connects the choices we make for ourselves and our homes.

Offering specialist sustainability and communications consultancy, Reclaimed Woman works with brands, but also individuals looking to find ethical and sustainable fashion or home fashions.   

Sara Morel, founder of Reclaimed Woman has a decade of communications experience.  Morel grew her career from the Kering Group with their mission to help customers look and feel good while making a positive contribution to people and the planet.  She has worked for Gucci, one of the world’s leading luxury brands and leading retail authorities in fashion, lifestyle and reclamation industries including Kurt Geiger, MUJI and SALVO.

From global brands to emerging talents, Morel offers cross-sector expertise with unique partnerships between fashion, food, architectural salvage, and charities to encourage collaboration and discovery.

Morel has spoken on several panels including Grand Designs Live with Friends of the Earth on sustainable sourcing, and presented an ethical evening at The Ned about the Six Items Challenge for Labour Behind the Label.