Jumpsuits aren’t always the smartest move when it comes to travelling, but I always seem to choose one because the chic/comfort balance outweighs the likely woman v jumpsuit wrestling in the loo. This People Tree collaboration with the V&A is wonderful. The Tulip print is based on a fabric from the 1930s, originally by the Calico Printers’ Association in Manchester, now held in the V&A archive.
In Safe Hands hand cream Laidbare
V&A collaboration jumpsuit People Tree
Classic Small Drawstring bag Baia
EcoTools sustainable sleep mask from Boots
Sandals Brother Vellies
Part-time harpist, educator, occasional snowboarder, and driving force behind phannatiq, Anna Skodbo takes a “clothes for people” attitude to designing. Attracting people from the likes of musicians Kate Nash, Harper and the pavement population with her city inspired textiles. Unique prints include fly tipping inspired by waste around Walthamstow, where the phannatiq design studio is based.
Committed to responsible employment, sustainable manufacture and dressing in a way that transcends the call for a seasonal wardrobe cull. Phannatiq questions fashion’s status quo.
I am inspired by her respect for social and stylistic individualism, and now armed with her local guide to a good day in Walthamstow to share with you. Here is my interview with phannatiq Anna.
It’s a shame that it’s even a talking point, but given the rarity with which they appear in fashion campaigns, I have to ask about your decision to cast women over the age of 40 and women of different race and size to model your collection?
Because we make clothes for people and people come in all ages, shapes, ethnic origins and sizes, not to mention having different clothing needs. There’s no point trying to sell to them using only one example over and over again. We still only use about 6 models so it’s still not ideal, but hopefully it helps a bit towards people being able to see themselves in the clothes.
On our online shop, we try to have as many examples of different shapes in our clothes as possible along the bottom of the garment page so people can see for themselves too.
Oeko-Tex 100 certified bamboo silk dress in London print
organic cotton & bamboo mix dress in London print
Did you always produce clothes in sizes 6 to 20? Why do you think more designers don’t make clothes in sizes above a 16?
I really can’t speak for other brands as I have no idea what they are going through. We have evolved over time. In the beginning we thought we had to conform to fit in and then a few seasons in I was like, “fuck this shit!” and started putting my fingers up at the whole thing bit by bit. Starting with banning photo retouching of any of our photographs- what you see is what you get- and then becoming more diverse with our model choices. This inspired our sizings.
What is it about London that inspires you?
Everything really, its vibrancy, its diversity, its unashamedness and of course the shit bits 😜
fly tipping print inspired by waste in Walthamstow
Where would you send someone looking for a day in Walthamstow?
Oooo there are so many awesome things in Walthamstow! If you like drinking there is Ravenswood Estate up by Shernhall street. In what is essentially an industrial estate you’ll find Wild Card Brewery who brew the most excellent beers, and often have some really great musical acts and DJs; opposite them is Gods Own Junkyard, a museum of neon light and bar, Mother’s Ruin, a gin palace, not to mention a host of street food. You practically don’t need to leave for the weekend.
Otherwise I love walking around Lloyd Park and visiting the William Morris Gallery, The Marshes are beautiful, as is Hollow Pond if you want to pretend you’re not in a city.
Knowing what you know now, what advice would you have shared with yourself when you started seven years ago?
Having a working knowledge of the intricacies of companies house and HMRC is helpful, even if you outsource your accounts, knowledge is power. Going with your gut is important too as there is so much conflicting advice about and every business is different and has different needs, much like a child.
How would you advise people looking to make more sustainable wardrobe choices?
Buy mindfully. Ask yourself, do you really need this? The biggest eco friendly thing you can do is reduce everything you consume. This makes a much bigger difference than anything else. I realise this goes against capitalism and having a business, so oops :p
Oeko-Tex 100 certified bamboo silk crop top & fly tipping print skirt
How did your Steiner school education and growing up with adults with learning disabilities influence your approach ?
I think in some ways growing up with adults with learning disabilities, I’m more aware of how unique everyone is and that it’s ok. I feel very privileged to have spent such a large part of my childhood with people who make you see the world in a different way, who may have struggles with some things we take for granted but equally bring so much to the world in other ways we won’t have considered. It’s humbling. It has in some cases even made me question the status quo. As in who are we to decide what is the correct way to experience something/react to something/achieve something?
Which is your favourite phrase of your 3D printed necklaces?
That really depends on my mood, however I have actually been called a Leftoid Sanctimonious Cunt on Twitter, so probably that one.
You have created a strong following of celebrities and particularly musicians that have worn phannatiq. Does it increase sales? And is all celebrity endorsement good for the brand?
That’s difficult to say. My customers come from all over the place. I find it really exciting to see people in my clothes no matter who they are.
Responsibilities follow you even further when you have your own company and it becomes harder to define work time and you time, because the business is you time too. What advice would you give someone just starting their own business and what is the first thing you do when you get a moment for you?
Moment to myself??? You can kiss goodbye to any social life! I sleep when I have time off mostly. I had my first holiday in 5 years last January and went snowboarding.
What do you have coming up for fashion weeks and beyond?
We are working on a really exciting project for fashion week in September so definitely keep an eye out! As for beyond, who knows….
©Photographs courtesy of Phannatiq
Carla Colour Lind recycled sunglasses from Ethical Collection
Amour jute tote The Jacksons
Reclaimed linen top Thoreau
Vintage gold Ferragamo leather jeans from 1st dibs
Sculptures by Suki Chan from Edward Haes
Trainers LA Sportiva
I couldn’t resist Randy’s Reproductive System Sweater from Rachel Antonoff for World Population Day with a portion of the proceeds being donated to Planned Parenthood (even if it is harder to get your hands on in the UK)
Barocco handcraft pieces like these Wishbone earrings using ancient casting techniques and work with Fair Trade and recycled metals. Shop at Gather & See
ZAO organic eyeshadow in Pearly Old Pink Beautifully Organic
Vegan note pad with 100% recycled nylon lining Matt & Nat
Fair & true orange skirt from Fashion-Conscience.com
Stella McCartney faux-leather loafers MatchesFashion.com
Wardrobe dilemma – It’s summer and all I want to do is break out playful printed dresses when our British climate plays ball, but switching between boots and sandals, bohemian dresses and woolies doesn’t make my winter white skin feel ready.
Wardrobe solution – The unpredictable climate doesn’t mean you can’t have confidence when swapping between seasons, if you know the colours that suit you. I just had my colours analysed and it turns out I am Spring. I know what you’re thinking, sounds dated. Like a service suited to a generation that hasn’t grown-up with wardrobe apps and WhatsApp to share fitting room try-ons with fashion friends. But I cannot recommend Adonica Simmons, who analysed my colours highly enough.
I am undergoing a wardrobe detox, but as a woman that has worked in the fashion industry for years, I thought the only lessons yet to learn were about making more ethical-conscious choices.
It’s a stereotype, but it’s true that most style-conscious women, particularly in fashion PR come clad in black, navy and grey (excluding the obligatory colourful bag and/or fun phone case). So I particularly recommend colour analysis for fashion women, that yes, know the style rules, but perhaps not the confidence building colours that personally apply for them.
Adonica Simmons is founder of Global Style Services, which helps women and men save time and money, by refreshing their existing wardrobe in a myriad of ways. It’s said that 3 out of 5 items of clothing purchased end up in landfill or incineration within the same 12 months, so I can’t think of a better service if it helps us find more fulfilment from the fashion we buy.
I met Adonica as a fellow styling volunteer for Smart Works Charity and like me, she left her corporate job to start her own business.
“Many years as a professional woman in the IT world taught me that the daily task of getting dressed should not be underestimated as it has a direct impact on how you feel and perform, as well as how others engage and respond to you.” – Adonica of GSS
Colour analysis is the difference between compliments like, wow I love that outfit, to wow, you look well. After applying what I learnt from Adonica, 2 people in the space of 2 weeks complimented me on my teeth. They’re not that great, I am after all still British, but with better knowledge about which shade of red suits my skin.
Check out my conscious shopping edit below for Spring women like me and see Global Style Services for your own colour analysis, personal styling and more.
Dress Beautiful Soul London
Kosas lipstick in shade Thrillest from Revolve
Peggy-Sue bamboo socks Thought
Vegan Hologram Daphne espadrilles Beyond Skin
Dip into Deco bathrooms
Resurfaced roll top baths, Deco bathroom suites, Belfast and Butler sinks. With so much salvaged sanitary ware out there, it is not necessary to buy new. Look to salvage dealers like Mongers that supply reconditioned taps too.
Period old things from playful young things
Standing tall, Matt Dixon of Tallboy Interiors and Buster below, part of the Vagabond Antiques family. Both businesses won a free Salvo stand in the Antiques Young Guns competition – a support network for people under 39 working in the antiques industry.
These dealers are changing the stuffy image of antiques and getting playful with period pieces. What could be more sustainable than buying furniture built to last, and reused over-and-over again?
Ethical eating and drinking at Silo with Old Tree Brewery
Zero waste restaurant, Silo chef Douglas McMaster’s mission is always the first thing critics note. The taste however, is just as mind-blowing. V for veggie, I ordered the contemporary calzone filled with curried plant-based goodness in the Silo at Salvo pop up. Washed down with Kombucha from Old Tree Brewery, a social enterprise that combines brewing and gardening to make nourishing, delicious drinks.
They supply ethical restaurants like Silo in Brighton, where Old Tree also run their Brewhouse Café. And if you’re nowhere near Brighton, you can buy their drinks online.
I sampled their Sencha green tea Kombucha, which is both earthy and energising and packed with probiotics.
Time for change with Clock Props
I haven’t worn a watch since I was a teenager. Perhaps because I grew up with a phone to tell me the time, but I fell for this Salvo Fair stand of clocks.
With a collection of over 500 clocks, a visit to Clock Props’ showroom back in London is high on my to-see list. Buy or hire. They probably have the largest selection of clocks in the UK, and they are a go-to for interior and set designers.
Mahala and Roomi Apparel
I’ve been banging on about ethical homeware and accessories brand Mahala for a while and I finally got my hands on one of the signature bags made of old military canvas and British saddlery leather. I must however leave room to mention Roomi Apparel. Designed by the talented husband of Emily Griffin, the woman behind Mahala, Roomi Apparel is a new unisex brand made in East London. Colourful coats on the left hand rail below suited both the tall men and petite women that tried them. One sustainable size fits all.
The real deal in retro arm candy
I’m a shoe woman, but exhibitors in my Fair Fashion pop up converted me into a bag lady. I rarely buy bags, but Salvo Fair had me spending on salvaged and vintage arm candy including this ’50s Corde bag with rare lucite handles.
Bag from Mary Jones Vintage worn with my ’70s jumpsuit from Snooper’s Attic, Snooper’s Paradise, 7-8 Kensington Gardens, Brighton.
Conscious shopping with Chris Holmes Antiques
Also a bag of sorts… this French antique hod from Avignon was worn on grape pickers’ backs in the ’20s. Hand painted with Chateau Neuf Du-Pape – until the 14th Century the Pope resided in Avignon and this is the crest representing his vineyard.
We thought it would make a special statement piece in our patio that could double as an ice bucket for parties! I’ll be revealing more of my flat and the reclaimed renovation project soon.
Grand Clearance Auctions
Fresh from the fair field, exhibitor Insitu is organising a clearance auction in Manchester on Saturday 8th – Sunday 9th July 2017. Clearing stock ready for the final stage of renovations to their Italianate style Grade II listed Victorian building. Auctions are a great place to pick up rare pieces at good prices.
Vintage furniture house Metroretro
Saxon of Metroretro dressed London’s Sky Garden with his bespoke collection of reclaimed furniture and this weekend he dressed the Silo at Salvo pop up restaurant. Also a regular at Modern Shows, look out for Metroretro with mid-mod and industrial pieces at Midcentury East on Sunday 15th October 2017.
The all-electric pollution free supercar
EVision Supercars is the first UK chauffeur-driven car hire service that chauffeur in London with a nationwide fleet that exclusively comprises of all-electric, Tesla.
A conscious alternative for a luxurious airport transfer or a special event (the white gullwing Model X is popular for weddings).
They also offer self-drive hire so you can experience electric as the new car era ushers in.
©photographs Reclaimed Woman
Julia Jones put the Jones in Mary Jones Vintage, a divorce lawyer that sources and sells vintage fashion. Based in Liverpool, stocked in Liberty of London and preparing for her first Salvo Fair in my Fair Fashion pop up, which opens in Henley tomorrow (23rd until the 25th June 2017).
I caught up with Julia before she exhibits her vintage finds for women and men, including a rare collection of Christian Dior hats. Kind of a genius business plan… who doesn’t want Dior after a divorce???
How did you get your start in vintage fashion?
I am a divorce lawyer by trade but have always loved fashion and bought and sold designer clothing on EBAY and the like. Some years ago a friend, Mary, approached me as she had been left an estate of vintage clothes which was too much for her to manage. I fell in love with vintage and Mary Jones Vintage was born. Mary retired a few years ago and I, as the Jones, carried on.
What should we look for from Mary Jones Vintage at SALVO 2017?
Passion for vintage! I hand pick all of the items I sell and pride myself on doing them justice in my display. I want to give these items a new life.
This is a sneak peak of my favourite piece on Julia’s Salvo stand so far. A 1970s Gina Fratini maxi dress.
Is there a trend in the pieces you are currently sourcing?
In Liverpool at the moment vintage Kaftans and Kimonos are big. Vintage fur is always sought after, but generally people are looking for that unique piece that no one else has.
Do you find it hard to part with things once sold? Does a single piece stand out as the one that got away?
I am terrible for trying not to sell things. Because these items often have a history it is hard to part with them. I bought an Edwardian French crystal hair slide from a car boot sale a few years ago. It was exquisite. At that time I was doing some dressage to music on my horse and I sewed it into her tail as our music was Diamonds are a girls best friend. We won the competition but I forgot to take the slide out of her tail and she merrily galloped off into the muddy field with it on! Panic ensued but, after hours of searching, we did find it again. I subsequently sold it and have regretted it ever since.
What are the dos and don’ts people should be aware of when shopping for vintage fashion?
Do buy what you like. Don’t let anyone tell you, you look like your Granny in it.
What do you think of the eco-friendly side of buying reloved pieces?
I think this is particularly pertinent to vintage fur. I only sell vintage fur and believe very strongly that the quality of the fur and the standard of the craftsmanship was far higher. There is so much vintage fur available that there is no need to buy new.
If you buy carefully, vintage pieces can last a lifetime and cost a fraction of the price of lesser quality designer items.
How does wearing vintage fashion personally make you feel?
I am what is commonly known as a “fuller filly” so I struggle to get into most of the dresses. However I do indulge myself with hats, bags and jewellery!
See salvofair.com for more details and join me for a dose of Fair Fashion, the antidote to fast fashion festival style.
©photographs Reclaimed Woman & courtesy of Mary Jones Vintage